Using the sense of smell can help you sell your home. What scents move property best? Think simple, the Wall Street Journal’s Sanette Tanaka writes read more.
Simple scents, such as orange, resulted in nearly a third more sales than complex orange, basil and green tea combinations in a retail research study by Eric Spangenberg, Dean of the college of business at Washington State University.
What does all of this mean? Well, those chocolate chip cookies that you baked for your open house, go ahead and pack them in a picnic lunch and invite Mr. Clean® over to show your prospective buyers around your home.
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